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For Newly Licensed NJ Agents

You Passed Your Exam.
Now Let's Get You Paid.

Most new agents don't make it past year one. The difference isn't talent — it's who's in your corner. At KWTSR, you get 30-day hands-on onboarding, a personal launch coach, and the #1 market share in Somerset County working in your favor from day one.

Book Your Free Discovery Call →
Your next chapter starts with one call.
#1
Market Share
Somerset County 2025
$450M+
Total Sales
Volume 2025
$844K
Average Sales
Price 2025
3
Office Locations
All Yours to Use
✦ #1 Market Share in Somerset County
✦ Outperforms Coldwell Banker & Exp Realty
✦ $370B KW U.S. Sales Volume 2024
✦ Where Entrepreneurs Thrive
✦ $258M Somerset County Sales Volume 2025
✦ $450M+ Total Sales Volume 2025
✦ 3 Locations · Basking Ridge · Bridgewater · Warren
✦ #1 Market Share in Somerset County
✦ Outperforms Coldwell Banker & Exp Realty
✦ $370B KW U.S. Sales Volume 2024
✦ Where Entrepreneurs Thrive
✦ $258M Somerset County Sales Volume 2025
✦ $450M+ Total Sales Volume 2025
✦ 3 Locations · Basking Ridge · Bridgewater · Warren
The Real Talk

Most New Agents Don't Make It.
Here's Why — and How We Fix It.

The first 90 days make or break a real estate career. The difference between agents who thrive and agents who quit comes down to one thing: support.

  • ✗
    Most brokerages hand you a license and leave you to cold-call strangers with zero guidance
  • ✗
    You're expected to build a tech stack yourself — CRM, website, marketing tools — all at your own cost
  • ✗
    No one teaches you how to handle objections, run a listing appointment, or follow up systematically
  • ✗
    Leadership is unavailable — you can't get anyone on the phone when you need help on a deal
  • ✗
    After your first year, you've spent more than you've earned and you're questioning everything

At KWTSR, We Built the Antidote.

We assign you a dedicated launch coach. We set up your entire tech stack for you. We give you daily live training, weekly scripts, and a community of agents who celebrate your wins and solve your problems in real time.

Every single member of our leadership team gives out their personal cell phone to agents. When you need help, you get help. That's not a promise. That's our culture.

The People Behind Your Success

Meet the Leadership
That Actually Shows Up.

These aren't figureheads. They're actively involved in your growth — answering calls, running trainings, and investing in your career daily. Click play to hear directly from them.

Operating Principal
Michael Brand

The visionary behind KWTSR's culture of entrepreneurship. Michael built KWTSR into the #1 market share holder in Somerset County and personally leads Top 15% Mastermind sessions with the highest producers. He's in the building, in the conversations, and invested in your success.

□ 908.625.5807  ·  ✉ [email protected]
▶
Hear from Michael
Team Leader
Ryan McNish-Dubey

Ryan is your first call when you're ready to make the move. As Team Leader, she sits across the table from you in your discovery call, understands your goals, and maps out exactly how KWTSR will help you get there. She's always happy to meet and answer your calls to help you succeed.

□ 862.213.5569  ·  ✉ [email protected]
▶
Hear from Ryan
Market Center Administrator
Dominic Garcia

Dom is the person who makes sure you get paid — accurately and on time, every time. As Market Center Administrator, he oversees all office financials, agent commissions, accounts, and compliance. When the money side of your business needs attention, Dom has it handled.

□ 862.216.6089  ·  ✉ [email protected]
▶
Hear from Dom
Managing Broker
Robert Menditto

Bob is the legal backbone of KWTSR. As Managing Broker, he ensures every transaction is handled with integrity, compliance, and precision. When you're on a deal and need guidance, Bob is the one you call.

□ 732.718.6166  ·  ✉ [email protected]
▶
Hear from Bob
Director of Agent Experience
Sam Hanson
□ 570.706.6341
✉ [email protected]
▶
Hear from Sam
Launch Coach · Productivity Coach
Donna Haigh
□ 908.227.8990
✉ [email protected]
▶
Hear from Donna
Bridgewater Office Admin
Carol Ludwig
□ 732.357.8080
✉ [email protected]
▶
Hear from Carol
Director of Compliance
Mary Jane Gruppuso
□ 908.295.9781
✉ [email protected]
▶
Hear from Mary Jane
The KWTSR Offer

Everything You Get
From Day One.

This isn't a list of perks. This is the entire infrastructure you need to close deals — handed to you, set up for you, and supported daily.

01
30-Day Personalized Onboarding
Sam Hanson personally walks you through every system — Command, MLS, website, Canva, DocuSign. You are not alone on day one.
VALUE: $2,000
02
90-Day Launch Coaching with Donna
Dedicated coach. Daily scripts. Goal setting. Prospecting plans. Contract guidance. Your first 90 days structured for results.
VALUE: $3,000
03
Full Tech Stack — Included
KW Command CRM, custom website, mobile app, Canva Pro, Gemini Pro, Google Suite (email + 30GB), DocuSign, Dotloop — all in your monthly fee.
VALUE: $1,560/yr
04
Professional Video Studio Access
Build your personal brand with our Bridgewater video studio and dedicated green room. Videographer available. Most brokerages don't have this.
VALUE: $3,600/yr
05
Weekly Social Media Content
5 customizable social posts delivered every Friday plus marketing templates for postcards, email newsletters, and listing presentations.
VALUE: $2,400/yr
06
Daily Live Training + Masterminds
Daily classes, accountability coaching, $0-3M Production Mastermind, and Scott LeRoy Marketing for ongoing tech and marketing support.
VALUE: $3,300/yr
07
3 Office Locations — 24/7 Access
Basking Ridge, Bridgewater, and Warren. Conference rooms, collaboration spaces, and a community of top producers at all three.
INCLUDED
08
Path to 100% Commission
Cap at $35,000 ($32K + $3K KWRI), then keep 100% of every commission for the rest of your anniversary year.
UNLIMITED UPSIDE
09
Profit Share — Passive Income
Help another agent join and earn passive income monthly — cash deposited around the 21st. Vested at 7 years. Inheritable wealth.
INHERITABLE WEALTH
Your Competitive Edge
In Today's Market,
Your Tech Stack
Is Your Business.

Most agents piece together expensive tools on their own — paying separately for everything. At KWTSR, your entire tech stack is included from day one. No setup headaches. No monthly surprises. Just tools that work.

⚡
KW Command
CRM · Smart Plans · Custom Website · Mobile App · Lead Engine · MLS Sync
INCLUDED
Canva
Canva Pro
Listing graphics · Social posts · Open house flyers · Buyer presentations
$120/YR — FREE
Gemini
Gemini Pro
AI writing · Listing descriptions · Email drafts · Market analysis
$240/YR — FREE
Google
Google Suite
Professional KW email · Google Drive · Calendar · Docs · 30GB storage
$72/YR — FREE
SCOTT LeROY MARKETING
Your Virtual Tech Concierge
Live classes on KW Command, Canva, social media, newsletters, CRM, and DocuSign — Mon–Fri. Our office also runs weekly training sessions to help you master every tool in your stack. You're never on your own.
FREE FOR ALL KWTSR AGENTS

✦ While other agents are Googling how to make a flyer, KWTSR agents are closing deals — with AI writing their listing descriptions, Canva designing their marketing, and Command nurturing their pipeline automatically.

Total Value in Year One

Everything above. Set up for you. Supported daily.

$16,712+
Your cost to join: $100 sign-on fee
The Numbers Don't Lie

You Actually Earn More
at KWTSR.

Based on $4M in sales volume and $100K GCI at a 2.5% commission rate. Toggle between splits to see your earning potential.

Fee Category
KWTSR ✦
Coldwell Banker
Weichert
Royalty Fee
$3,000 (capped)
$6,000 (no cap)
$6,000 (no cap)
Office / Market Center
$30,000 (capped)
$30,000
$30,000
CRM + Tech Stack
$780 (full stack)
$1,200
$1,200
Marketing Support
✓ Included
✗ Not included
✗ Not included
Transaction Fees
✓ None
✗ $199/transaction
✗ $199/transaction
KW Command CRM
✓ Included
✗ $1,200/yr
✗ $1,200/yr
Canva Pro
✓ Included
✗ $120/yr
✗ $120/yr
Gemini Pro (AI)
✓ Included
✗ $240/yr
✗ $240/yr
Google Suite
✓ Included
✗ $72/yr
✗ $72/yr
Video Studio Access
✓ Included
✗ No
✗ No
NET INCOME
$66,220
$62,700
$61,708
Fee Category
KWTSR ✦
Coldwell Banker
Weichert
Royalty Fee
$3,000 (capped)
$6,000 (no cap)
$6,000 (no cap)
Office / Market Center
$20,000 (capped)
$20,000
$20,000
CRM + Tech Stack
$780 (full stack)
$1,200
$1,200
Marketing Support
✓ Included
✗ Not included
✗ Not included
Transaction Fees
✓ None
✗ $199/transaction
✗ $199/transaction
KW Command CRM
✓ Included
✗ $1,200/yr
✗ $1,200/yr
Canva Pro
✓ Included
✗ $120/yr
✗ $120/yr
Gemini Pro (AI)
✓ Included
✗ $240/yr
✗ $240/yr
Google Suite
✓ Included
✗ $72/yr
✗ $72/yr
Video Studio Access
✓ Included
✗ No
✗ No
NET INCOME
$75,440
$71,900
$70,908

Starting split for new agents. KWTSR agents net $3,520 more than Coldwell Banker and $4,512 more than Weichert — and that's before factoring in $1,632/yr in tools you get free that they pay out of pocket.

As your production grows. KWTSR agents net $3,540 more than Coldwell Banker and $4,532 more than Weichert — and that's before factoring in $1,632/yr in tools you get free that they pay out of pocket.

Agent Success Stories

They Made the Move.
Here's What Happened.

"After 8 months at my previous brokerage with no income, stepping into Keller Williams was a leap of faith — and it's paid off in ways I couldn't have dreamed. What I've accomplished in just a few short months fills me with pride. None of this would be possible without the incredible support system."

Erica Silvestri
ALC Member · KWTSR Agent

"I've been in real estate for 22 years. Six months ago, I made the move to Keller Williams — and it's been a game-changer. In a 6-month period I tripled my gross income. Trust me — investing in yourself is worth it."

Millie Correa
ALC Member · Tripled GCI in 6 months
Three Locations. One Family.

Your Office is
Wherever You Need It.

As a KWTSR agent, you have full access to all three locations — workspaces, conference rooms, technology, and the expertise of agents at each office.

01 · Basking Ridge
Your Collaborative Home Base
180 Mt. Airy Rd, Suite 201 · Basking Ridge, NJ 07920

Our flagship location with 24/7 access, private conference rooms, and a vibrant community of top-producing agents. This is where coaching sessions, team meetings, and spontaneous collaboration happen daily.

01
02 · Bridgewater
Your Strategic Hub + Video Studio
1701 Rt 22 West · Bridgewater, NJ 08807

Maximum market coverage for Central Jersey's most active markets — plus our professional video studio and green room for agents building a personal brand on social media.

02
03 · Warren
Your Growth Partner
55 Mountain Blvd · Warren, NJ 07059

A tight-knit agent community focused on innovation and mutual success. Professional workspace with a culture of collaboration over competition.

03
Somerset County Map

Our Promise to You

Complete your 30-day onboarding, show up to your first 30 days of training, and engage with your launch coaching — and if you don't have a clear, active path to your first closed deal, our leadership team will personally work with you until you do. We don't hand you a business card and wish you luck. We stay in it with you.

Hold Us to It — Book Your Call →
Common Questions

Before You Call,
Here Are the Answers.

What does it actually cost to join KWTSR as a newly licensed agent?+
Your NJ state application fee is $160. KWTSR charges a $100 sign-on fee once your license is activated. You'll also pay $485 in yearly board dues, $87.50 every 6 months in GSMLS fees, and $15/month for Supra Key on your phone. Your full tech stack — CRM, Canva Pro, Gemini Pro, Google Suite, DocuSign — is included in your monthly fee.
What is the commission split and when do I hit 100%?+
New agents typically start at a 70/30 split and move to 80/20 as production grows — your exact split is discussed at your discovery call. Either way, you pay KWRI 6% (capped at $3,000/yr) and KWTSR 20–30% (capped at $32,000/yr). Once you hit your $35,000 total cap, you keep 100% of every commission for the rest of your anniversary year. The comp table on this page uses the 80/20 example.
I just passed my exam and don't have a sphere yet. Can I still succeed?+
Yes — this is exactly who we built our Launch Coaching for. Donna Haigh's 90-day program includes daily script practice, prospecting plans proven to work in Somerset County, pipeline tracking, and contract guidance. You don't need to know anyone to start. You need systems. We teach you the systems.
What is profit share and how does it work?+
When you help bring a productive agent to KW, you receive a portion of the profit from their production — as cash deposited into your account around the 21st of each month. Once you've been with KW for 7 years, you're vested and receive profit share for life. It's a will-able, inheritable asset. No other major brokerage offers this.
What is the video studio in Bridgewater?+
Our Bridgewater office includes a professional video studio and dedicated green room — available to all KWTSR agents at no extra cost. A videographer is available to help. If you want to build a personal brand on social media, create listing videos, or develop YouTube or Instagram Reels content, you have a professional space ready for you.
Is KWTSR right for me if I'm brand new to the industry?+
Yes — KWTSR is built for agents at every stage, especially those just starting out. Our Launch Coaching, 30-day onboarding, and daily training are specifically designed to get brand new agents to their first closed deal fast. Your discovery call with Ryan will map out exactly what your first 90 days look like.
Your Next Chapter Starts Here

Ready to Build a Career & Life
Worth Having?

One conversation with Ryan. No pressure, no commitment. Just an honest look at whether KWTSR is the right home for your career.

Book Your Free Discovery Call

Speak directly with Ryan McNish-Dubey, Team Leader at KWTSR. She'll walk you through what your first 90 days would look like, answer every question you have, and help you decide if this is the right move.

Every week without the right brokerage is a week without a deal.

□ Book a Virtual Discovery Call □ Come Visit Us In Person
Questions? Call or text Ryan directly: 862.213.5569  ·  [email protected]

KW Towne Square Realty · Basking Ridge · Bridgewater · Warren, New Jersey
Where Entrepreneurs Thrive · kwtownesquare.net

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  • Home
  • Agent Resources
    • Deliverables & Downloads
    • Graphics & Marketing Drive
    • Sales Rally Slides & Market Stats
    • Scripts
    • Coaching
    • Affiliates >
      • BOLD | Simplicity Title
      • Guaranteed Rate - Shane Force
      • Cross Country Mortgage >
        • Attorney List
    • NJRE Commission >
      • CE Status
      • NJ RE Commission
    • NTN Materials >
      • NTN Link & Resources
  • Quick Links
    • Command
    • DocuSign
    • KW Marketing Center
    • Michael Lewis Marketing Suite
    • NTN Application
    • Oakley Signs & Graphics
    • ReppertFactor
    • Scott LeRoy Marketing
  • Leadership
  • Onboarding Paperwork
  • Keller Williams Realty Inc.
    • Outfront
    • Technology
    • KW Communities
  • Join Us/Careers
    • Newly Licensed Agents >
      • KW Prep
      • KSCORE
      • Career Night
    • Experienced Agents >
      • Value Proposition
  • Class Recordings
    • Michael Brand & Guests
    • KWTSR YouTube Channel